We Are Reality Engine

In 1997, our founder Bruce Symbalisty made his dream a reality: the artisanship of brand.  Over the next five years, our joining partners’ strategic and technological savvy fused together under Bruce’s original vision to form Reality Engine.

We think of reality as a map.  Examine the entire map and identify the best path. Stay within the map’s boundaries, and you won’t go astray.  Invest the necessary effort to understand the map and it will lead you to treasure beyond the value of your efforts. By using the entire picture as our framework, we miss nothing and gain everything. Reality Engine is always driving into the future. We embrace reality because it leads to the best outcome.  Reality eliminates the enemy of surprise and keeps us thinking ahead so that we can bring out the best in our clients’ futures. We identify the right fuel to keep our clients ahead of competitors, forming deeper rapport with consumers and generating greater ROI. 

Reality Engine is made up of brand artisans and engineers Together we have touched over 100 brands.  Each member of our engine adds a unique handicraft to our work that allows us to refine the art of branding.  Raw business realities crafted with respect and a vigilant eye, our brands are of the upmost quality.

How We Think

Marketing should be intelligent.

To us, marketing is all about market share and mind share — combining artisanship and intelligence to blaze a path from awareness to loyalty. 

 

What We Do

Capture who you truly are in a genuine and captivating way.

Our team breaks down business silos and unites organizations in common purpose. We combine strategic planning, operational doctrine, research methodology, creative, design, sales, technology, marketing and communications to capture and cultivate enduring and meaningful brands.

Why We Spike the Punch

Because it gives us super powers.

We believe that by embracing reality—the good, the bad, and the ugly—our human potential is awakened.  Being real isn't always easy but it sure pays off.  When we allow ourselves to be real, our thoughts and actions become more effortless, others perceive us as more credible and feel more comfortable interacting with us. Being real is performing better and connecting more deeply with those around us.  Be real, and be your best.   

 

 

Management

Testimonials


“We know we can count on Reality Engine. From launching a new division to bringing together our complex brand architecture, they have worked together with us on several key initiatives. Reality Engine is a branding thought leader and has been a tremendous asset to CWB Financial Group. I would definitely recommend this smart, responsive and caring team.”

CARL KNOWLER
ASSISTANT VICE-PRESIDENT,
BRAND, DIGITAL, AND INSIGHTS
CWB CANADIAN WESTERN BANK &
CWB FINANCIAL GROUP

CWB Canadian Western Bank and CWB Financial Group - testimonial


“Working with the Reality Engine team has been a pleasure over the last 2 years. Strategically-minded with a strong commitment to always servicing our needs above and beyond expectations - has led to the creation of insightful marketing campaigns. These initiatives have helped to inform and engage our members as we continually evolve our brand, services and offerings.

TIM BISHOP
VICE-PRESIDENT,
MARKETING & MEMBER ENGAGEMENT
CMA: CANADIAN MARKETING ASSOCIATION

Celebrating 50 years, CMA is Canada's largest Marketing Association with 30,000+ members

CMA Canadian Marketing Association


Reality Engine has supported our organization for many years. They approach our projects with strategic expertise that enhances our brand value and credibility. I personally recommend engaging this positive, creative and dedicated team.

TARA BARNAS
DIRECTOR,
MARKETING & COMMUNICATIONS
INNOVATE CALGARY

Rated sixth out of 1,270 in the world in the University Business Incubator world rankings

Innovate Calgary testimonial


“We were impressed with how Reality Engine exceeded our expectations relating to timeliness, budget and especially project management. Most importantly, the product that the Reality Engine team created was tremendous and has been an excellent resource for ourselves and our partners ever since.

STAN TORRIE
MANAGER,
INFORMATION & COMMUNICATIONS TECHNOLOGY (ICT)
ECONOMIC DEVELOPMENT
GOVERNMENT OF ALBERTA

Government of Alberta Economic Development and Trade


“Bruce, Ezra and the entire Reality Engine team truly live up to their brand promise of ‘to serve’, they have always been willing to go above and beyond to meet our needs and we are thrilled to continue our working relationship with them today.

TANYA JACOBSON-GUNLOCK
EXECUTIVE DIRECTOR,
ADVANCEMENT
UNIVERSITY OF LETHBRIDGE

University of Lethbridge

 

Stay Creative and Join Our Newsletter